About Melvin Feller Business Group and What They Can do for You in Texas and in Oklahoma

Melvin Feller
13 min readDec 18, 2020


Melvin Feller Business Group
Melvin Feller Business Group

Melvin Feller Business Group in Texas and Oklahoma. Our mission is to call and equip a generation of Christian entrepreneurs to do business as ministry. We provide workshops and resources that help companies discover how to do business God’s way. When the heart of a business is service rather than self it can be transformed into a fruitful business ministry. Melvin Feller is currently pursuing another graduate degree in a Masters of Business.

Turning Plans into results, Melvin Feller Business Group assists enterprise decision makers to achieve desired results!

Melvin Feller Business Ministries Group
Melvin Feller Business Ministries Group

Melvin Feller Business Group assists enterprise decision makers in defining key organization improvement opportunities including goal setting, profit improvement, definition of objectives, and provides the strategies to deliver the desired results.

The mindset, and required personality profile of Melvin Feller Business Group, is results oriented. This means that clients can rely on real-world experience and determination to get to the heart of each issue and drive hard until the desired results are achieved. We believe it is imperative to do it now, and do it right, starting with the most important things first.

Melvin Feller has 30 years of real-world senior executive experience as Chairmen, CEOs, and Presidents in a wide range of business types from small startups to fortune 500 corporations, domestic and foreign.

Working with new and established companies of all sizes, Melvin Feller Business Group has the skills and experience to identify and Solve Business Problems, and to identify and Act on Opportunities.

Business Review and Assessment

Business Plan Development

Financial Analysis and Planning


Strategic Analysis

Business Process Improvement

Cash Flow Improvement

Crisis Intervention

Cost Analysis and Improvement

Melvin Feller Business Ministries Group

Melvin Feller Business Group
Melvin Feller Business Group

The Process:

The Interview: A typical consulting engagement begins with the client interview, conducted with the owner or key decision maker, to determine the enterprise requirements and definition of the scope of services to be delivered. The interview is designed to allow for both client and consultant to explore the overall situation in the business, and conduct a preliminary assessment of key areas on which to focus.

Consulting Proposal: The client interview provides the basis for the consulting proposal. The proposal will cover the key areas of the work to be done including objectives to be accomplished, and results to be delivered. On every assignment, each client receives intense focus, superb problem solving techniques, and unbiased, objective counsel.

How An Organizational Assessment Collects The Data

Most business owners know the general idea behind an organizational assessment. They are designed to create a sort of snapshot of what your company looks like at the moment in terms of a variety of factors. Afterwards, you can use the results of the organizational assessment to determine what areas your company needs to improve on. While most business owners understand this, many are not sure about what exactly these assessments will look at or how the information will be collected. They will vary based on what company you use to complete the assessment, but there are usually some common factors. Here are the most common things that organizational assessments do to gather their information.


When doing an organizational assessment, one of the key factors that will be looked at are the employees, specifically their emotional and physical health and enjoyment of the job. The easiest way to collect this information is through surveys created by the assessment agency. They will usually administer them to larger groups at once and will always emphasize their anonymity so employees are free to speak their mind. Depending on the organizational assessment company, these surveys may be mostly simple multiple-choice questions, open ended ones that require written answers or a combination of both.

Cultural Assessment

Another important factor that is almost always considered during an organizational assessment is the cultural aspects. The term culture may be a bit confusing but, in this case, it refers to the culture of the office itself. This type of assessment will look at performance commitment, common values of the employees, the amount of motivation, how satisfied employees are with supervision and leadership, the opportunities for advancement that are available and how satisfied the employees are with their pay and benefits. Some of these answers will come from the employee surveys mentioned above while others will come from observation.

List Resources

Most organizational assessments will also look at the resources that a company has available and make some sort of list detailing them. They can then determine how the resources are being used, whether they are being used effectively, whether they are necessary and whether the company needs additional resources. This is a crucial step as it can give the assessors an idea of what the company has to work with, allowing them to make a more complete evaluation and in turn offer better suggestions for improvements.

Identifying Problems

The company that is conducting the organizational assessment will carefully look at all of their data they have gathered (from observation, surveys and other methods) and work to identify any problems the business being assessed faces. Although organizational assessments should be done regularly, many businesses will only take the time to do them when they have a problem they need to resolve. That is because these are an excellent way to locate the source of the issue and come up with a possible solution. The assessment agency will have an unbiased point of view so they will be able to come up with an objective solution that is effective.

Why You Should Consider Small Business Management Consulting

Melvin Feller
Melvin Feller

If you are the owner of a small business, you know that it can be nearly impossible to handle every aspect of your company. Especially if you have a new business, you will not know how to determine which areas to focus on. Even worse, you will not know how exactly you should create this focus once you determine the right areas. Small business management consulting can help you figure out this problem as well as any other issues you have getting your business going. A great asset will help you get your business started and continue to grow in the future. Here are some of the reasons you should consider this type of consulting for your small business.


One of the most challenging parts of starting a new business is creating your goals. You can’t function without them as you need something to strive for and motivate your business to do well. Many new businesses find setting goals very challenging because you need to find the proper balance between something that is achievable but not too easy. You want the goal to give you something to work towards and you want to include benchmarks along the way to monitor your progress.

Start-Up Help

Although when you are starting up your business you may feel as if the possibilities are limitless, this is not actually the case. If you are not fully prepared, you will quickly find yourself overwhelmed with no idea what to do to help your business grow and thrive, or even just get off the ground in the first place. Small business management consulting helps with this aspect as well as it can help you learn how to become a manager for your company. It will show you what you need to accomplish to make your business a success and how you should go about doing it.

Time Management

Another area of business that can be extremely challenging is time management. There are a wide range of tasks involved in everyday business management and it is easy to spend too much or too little time on some of them. Small business management consulting can help you determine which tasks are more important than others are and how much time you should spend on each one. They will help you free up time to spend on tasks that are more important by encouraging you to minimize time spent on the less crucial ones.

Expert Help

The main reason small business management consulting can be so helpful is because the companies or individuals that provide this service are experts in the field. They have years of experience that can help them analyze your company and determine exactly what it needs. Because of their experience, you know they are not simply making suggestions based on guesswork; they are giving you sound advice that has worked in the past, for either them or previous clients. Because you know the methods have done their job before, you will be more confident in their ability to help your small business.

What You Need To Know About Business Performance Management

Business performance management is how the management of a company or organization works to achieve goals, which are preselected. These techniques include a series of analytic and management processes that work together to achieve those goals. If you have heard the terms, enterprise performance management or corporate performance management, you should not be confused as those mean the same thing. In general, when speaking about management of business performance there are three activities involved in the process all of which can be done simultaneously: (1) selecting the goals, (2) organizing the measurement of progress for these goals and (3) intervening in a way that will help to meet the goals in the future.

History of Business Performance Management

Before technology began advancing during the late 20th century, leading to the information age, the process of business performance management was long and tedious. Although it was just as simple to create a goal, measuring the goal (step 2 mentioned above) could take months as the data collecting techniques were slow. Because of this, the intervention mentioned in step three could not usually be based on facts and instead had to rely on the management’s intuition. This began to change at the end of the 20th century with Howard Dresner’s term business intelligence (BI; referring to the methods of helping decision-making using facts) as well as the increase in technology.

Methodologies (balanced scorecard)

Today many different methodologies have developed that are now used for business performance management. Although the balanced scorecard (BSC) strategy is the most popular, other methodologies such as the Theory of Constraints, integrated strategic measurement, economic value-added, Total Quality Management, activity-based costing (ABC) and the Six Sigma strategy are used as well. As mentioned,Melvin Feller Business Group and BSC is the most popular of these methodologies. This method includes the company’s mission and vision as well as the pertinent data with a focus on the information that is most relevant, allowing for easier and more efficient analysis.

Measuring Performance

One of the most important elements of business performance management is the actual process of measuring the performance, as this is what determines how the team (or company) will change their methods and improve the performance when necessary. In order to collect this data, companies will look at many factors, some of which include: how many new customers they have, how many customers have been lost, money owed by customers, a demographic analysis of the customers, sales figures and figures related to the call center.

Questions during Implementation

In order to successfully implement a business performance management program, the company must ask themselves several things related to all aspects of the business. These include questions related to goal-alignment (What are the goals? How do they relate to the company’s mission?), baseline (Can the company monitor the information? How do they currently collect and store data?), cost and risk (How much will the management cost? What risk is there that it may fail?), customers (Who pays for this and who benefits?), measurement methodology (Which method will be used?) and results (How will we monitor the program?) among others.

Melvin Feller Business Group
Melvin Feller Business Group

What Does A Business Development Consultant Do?

A business development consultant is a company or person that helps business owners develop their business. Although they primarily help new business owners by assisting them in the creation of the business, they can also help owners of established companies by performing the same functions. The services of a particular consultant or consulting company will vary; for instance, some consultants will offer the option of helping with day-to-day operations as well as creating the business. Despite the variations, there are some services that most of these consultants will offer and here are the most common of these services.

Business Start-Ups

As mentioned earlier, the main function of a business development consultant is to assist with business start-ups, which in fact include a wide range of functions, all of which are necessary to get a new business up and running. Some examples of services within the category of business start-ups include helping create business plans or beginning budgets to help the company thrive. They will also help with any other services that are necessary to help the business get off the ground. Usually business development consultants will offer a range of services related to start-ups including the option of whether they will simply stay for the initial time or continue to assist the company for several months (or years) after.

Marketing Strategy Development

Another area in which a business development consultant works is with marketing strategy

development. They can help both new and expanding businesses with the development of a new marketing strategy. This is very important as coming up with effective marketing techniques to attract potential clients can be incredibly challenging for some businesses. Business development consultants, however, have expertise and knowledge in a variety of areas, including marketing and because of this, they are able to use their vast experience to help companies plan the optimal marketing strategies.

Corporate Branding

When creating a business, most owners will already have a logo or some other form of branding in mind. Business development consultants can help companies expand this brand, including the logo, in a way that will help their business grow. They may suggest some slight changes to the brand or if it is already great, they may simply create a new way to use the current brand that will be incredibly successful. Consultants understand that brands are essential for attracting potential clients and because of that, they know that changes to the company’s brand may be the most effective change made.

Finding Clients

A business development consultant can also help a company with generating leads that can lead to potential clients. Success in this area can lead to the company’s overall success and the same is true for failure. In addition to finding the clients, consultants can show the companies what to do once they have them. Specifically, they will show companies the best way to close a deal with these potential clients which is just as important as finding them in the first place. While this service is essential for new businesses, established ones that are still growing may find it useful as well.

Operational Planning: Creating the Plan

Operational planning is a way to take your company’s high-level plan and turn it into a plan with more detail that is designed to be the basis for your company’s strategy in terms of a particular project (or the whole organization) for a small period of time (usually between one and three years). These plans go by a variety of names including project plans, annual plans, business plans and others but no matter what name is given, the basics are the same. Operational plans can help create a clear path for your employees and even help get necessary funding. But how do you create the plan in the first place?

Designing the Plan

Because operational planning is the basis for your company’s actions for a period of time, it must be done right. Therefore, the design stage is essential and as such, it includes several important steps.

Choose a direction: When choosing the direction of your operational plan, you should be sure that it will work towards the overall strategy of your company.

Plan the impact: You must determine what you expect to achieve with the plan, specifically how it will impact various areas of your organization.

Identify goals: Once you have determined the impact, you should use that as a basis for setting up the goals as well as a plan for achieving them. Be sure that your goals are SMART — S: specific, M: measureable, A: achievable, R: realistic and T: timed.

Writing the Plan

Once you have goals as well as ideas of how to achieve them, you are ready to use this information to write the plan. This should include a list of actions that will be done as well as a timetable for completing them. Be sure to include the goals and you carefully created during the initial stages of the operational planning, ensuring that they are SMART. A key part of writing out your plan is also describing how it will be evaluated and in order to do this, you should create a system to determine if it is going as planned.

Make It Adaptable

When writing your operational plan, be sure that it includes room for changes when necessary. It is important to remember that no matter how much planning you do, factors, both internal and external, may affect the timeframe. Because of this, you should include review dates when creating your plan and expect to check the progress as well as functionality of the plan at each of these dates.

Communicating the Plan

Once you have created the planning, ensuring that it is adaptable and includes all of your goals, it is time to ensure that everyone involved in the project (or company, depending on the scope of your operational planning) is not only aware of it, but understands it as well. Remember that people from different areas of your organization may be involved and in order for the operational plan to succeed, everyone must be on the same page. For larger plans that involve the entire company, you can also create slightly different variations that target specific teams with the information most relevant to them.

Melvin Feller Business Group in Texas and Oklahoma. Melvin Feller founded Melvin Feller Business Group in the 1970s to help individuals and organizations achieve their specific Victory. His company now is located in Dallas and Oklahoma City. Victory as defined by the individual organization are achieving strategic objectives, exceeding goals, getting results or desired outcomes. He has extensive experience assisting businesses achieve top and bottom line results. He has broad practical experience creating WINNERS in many organizations and industries. He has hands-on experience in executive leadership, operations, logistics, sales, program management, organizational development, training, and customer service. He has coached teams to achieve results in strategic planning, business development, organizational design, sales, and customer response and business process improvement. He has prepared and presented many workshops nationally and internationally



Melvin Feller

President of Melvin Feller Business Group With over three decades of executive coaching, speaking, and most importantly, real-life, in-the-trenches experience.